This really cool pin is a replica ticket book from Disneyland's early days. Guests used to have to purchase separate admission for each ride at the park. They could also buy Value Books, like the ones represented by this pin, which included the A through E tickets corresponding to the various attractions. The E ticket was introduced in 1959 with the opening of the Matterhorn and was used for the park's most popular attractions. When I saw this pin, I had to have it because I love the history behind it.
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